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Gillette And EA FC 25 Join Forces To Create A Feast For Fans Both Inside And Outside The Game Field!

Alex Carter

Published On

Gillette is one of the brands under P&G dedicated to shaving, body care, and cleaning. The brand announced that it will join forces with EA FC 25 to jointly work to bring players a better experience inside and outside the game.

For more than a hundred years, Gillette, as the world's leading men's care expert and EA Sports FC 25, a leader in sports entertainment with a long history, have both created a high reputation in the global field.

Gillette And EA FC 25 Join Forces To Create A Feast For Fans Both Inside And Outside The Game Field!

Today, the two brands announced a partnership, which is undoubtedly an unexpected surprise for players and consumers who love and follow FC 25 and Gillette. That's because both parties, as leaders in their respective fields, are now jointly committed to providing gamers, football fans and athletes with innovative and authentic gaming experiences.

Specific Content Of The Cooperation

The cooperation between the two parties began in January this year, with Gillette appearing as part of an advertising banner in EA Sports FC 25 game. Now, the cooperation between the two brands has gone a step further and launched EA Sports FC Ultimate Team gift pack, which can be redeemed in the game.

Each pack for FC 25 contains 12 Rare Gold Player Items with an overall rating of 80 or higher, and 2 of them are guaranteed to be rated 88 or higher. Please note that all items are not tradeable. If players want to get more items, they need to complete the goals and challenges that are regularly updated in the game to obtain FC 25 Coins.

Gillette is no latecomer in the sports field. The recent partnership with UEFA Champions League and the jersey sponsorship for New England Revolution further prove Gillette's position in the sports field. At the same time, these partnerships also lay a solid foundation for Gillette to further expand its influence in the gaming and football fields.

Some Views On The Cooperation Between The Two Parties

"The cooperation with FC 25 is a very critical and historic decision for Gillette. We cheer and celebrate the continued growth of the Gillette brand in the football field." "As we strengthen our commitment to the sport, we are excited to deepen our roots, connect with the next generation of men, and interact with the global football community in an authentic way." Gillette's Vice President of Global Brand Franchise said.

Gillette's creative spirit is reflected in its sophisticated design, which aims to provide users with a better care experience. This cooperation shows that Gillette's excellence is not only reflected in providing comfortable cleaning and care services to consumers, but also in helping the majority of male players of FIFA 25 when playing games. When players are in the best gaming state, Gillette's role will also be maximized.

Regarding this cooperation, EA Sports FC 25's senior director of franchise marketing operations also said, "I am very happy to work with Gillette, because EA Sports FC 25 is very authoritative in the field of football. For this cooperation, it can add a force to the passion of world football and create more real global community interaction."

The Impact Of The Cooperation

EA FC 25 connects tens of thousands of football fans through the Internet and e-sports products, and has a huge audience. Therefore, this cooperation is undoubtedly a very strategic move for Gillette. It will use the loyal fan community of FC 25 to connect with players. Gillette is also taking this action to integrate resources in the sports field and enhance its influence in the sports field, constantly innovating new products and experiences for consumers.

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